Business Press Releases
FAU Study: Big Pharma Needs to Be More Transparent in Consumer Ads
Marketers conducting focus groups for prescription drug advertisements should be testing public perceptions and ethical issues in addition to the effectiveness of the messages, according to a researcher at Florida Atlantic University.
Former Duke Basketball Coach McCallie to Address FAU Students
Former Duke University women’s basketball coach Joanne P. McCallie, now an author and advocate for mental health awareness, will speak to students in Florida Atlantic University’s College of Business on July 22.
FAU BEPI Report Shows Hispanics Upbeat about Finances, but Consumer Confidence Dips
Consumer confidence among U.S. Hispanics fell in the second quarter, though optimism about their overall finances is building as the nation continues its recovery from the COVID-19 pandemic.
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FAU Hosts Maverick Innovation Awards
Florida Atlantic University recently presented the Maverick Innovation Awards to celebrate entrepreneurship, new startups and innovation in South Florida.
Report: Oil Shock Sends Freight Costs to COVID-Era Levels
Driven by the closure of the Strait of Hormuz, transportation prices and capacity are mirroring levels last seen during the COVID-era freight rate spike, according to a logistics report.








