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BEPI Hispanic Index of Consumer Sentiment

Second Quarter 2025

TOPLINESRESULTSPRESS RELEASE

HISPANICS LESS OPTIMISTIC OF THE ECONOMIC OUTLOOK IN THE NATION

The Hispanic Consumer Sentiment Index (HCSI) in the second quarter of 2025 finds that the Hispanic population’s consumer confidence in the U.S. has slightly decreased compared to the first quarter. Specifically, the Hispanic Consumer Sentiment Index (HCSI) decreased from 85.7 in the first quarter of 2025 to 81.24 in the second quarter and 89.6 in the last quarter of 2024.

Overall, there is a decrease in optimism in four out of the five questions used to generate the Hispanic Consumer Sentiment Index. Below are the detailed results:

  • In the second quarter of 2025, 55% of Hispanics said they are better off financially than a year ago which compared to 63% percent in the first quarter and 55% in the last quarter of 2024.
  • In the second quarter of 2025, 64% of Hispanics felt optimistic about their future financial situation, unchanged from the first quarter but 6 points lower than last quarter of 2024.
  • Regarding the short run economic outlook of the country, 47% of Hispanics said they expect the country as a whole to experience good business conditions in the upcoming year compared to 53% in the first quarter and 61% in the last quarter of 2024.
  • In terms of the long run economic outlook of the country, 46% of Hispanics are less optimistic compared to 52% in the first quarter and 58% in the last quarter of 2024.
  • In the second quarter of 2025, 45% percent of Hispanics think it is a good time to buy big- ticket items compared to 51% percent in the first quarter and 52% in the last quarter of 2024.

 

2025 Q2 - Hispanic Index

 

Other key findings:

  • Cost of living: 69% of Hispanics said the cost of living has gone up compared to 68% in the previous quarter and 78% in the last quarter of 2024.
  • Buying a house: 38% of Hispanics think it is good time to buy a house compared to 51% in the in the previous quarter and 41% in the last quarter of 2024.
  • Buying a Car: 46% of Hispanics think it is a good time to buy a car compared to 41% in the previous quarter and 51% in the last quarter of 2024.

The survey is based on a panel sample of Hispanic adults, 18 years of age and older. The survey was administered using both landlines via IVR data collection and online data collection using Dynata. There were 540 respondents sampled between April 1 and June 30, 2025 with a margin of error of +/-4.21 percentage points. Responses for the entire sample were weighted to reflect the national distribution of the Hispanic population by region, education, gender, age and income according to latest American Community Survey data.


First Quarter 2025

TOPLINESRESULTSPRESS RELEASE

HISPANICS ARE LESS OPTIMISTIC OF THEIR PERSONAL FINANCES AND THE ECONOMY

The Hispanic Consumer Sentiment Index (HCSI) in the first quarter of 2025 finds that the Hispanic population’s consumer confidence in the U.S. has decreased compare to the fourth quarter of 2024. Specifically, the Hispanic Consumer Sentiment Index (HCSI) decreased from 89.6 in the fourth quarter of 2024 to 85.7 in the first quarter of 2025.

Overall, there is a decrease in optimism in four out of the five questions used to generate the Hispanic Consumer Sentiment Index when compared to the fourth quarter of 2024. Below are the detailed results:

 

2025 Q1 - Hispanic Index

 

  • In the first quarter of 2025, 63% of Hispanics said they are better off financially than a year ago, which is 8 percentage points (55%) higher than the last quarter of 2024.
  • In the first quarter of 2025, 64% of Hispanics indicated they will be better off over the next year compared to 70% in the last quarter of 2024.
  • Regarding the short run economic outlook of the country, 53% of Hispanics said they expect the country as a whole to experience good business conditions in the upcoming year compared to 61% in the fourth quarter of 2024.
  • In terms of the long run economic outlook of the country, Hispanics are less optimistic in the first quarter of 2025 compared to the fourth quarter of 2024 (52% vs. 58%).
  • In the first quarter of 2025, 51% percent of Hispanics think it is a good time to buy big ticket items compared to 52% percent in the fourth quarter of 2024.

Other key findings:

  • Buying a house: 51% of Hispanics think it is a good time to buy a house compared to 41% in the last quarter of 2024.
  • Buying a Car: 41% of Hispanics think it is a good time to buy a car compared to 51% in the last quarter of 2024.
  • Cost of living: 68% of Hispanics said the cost of living has gone up compared to 78% in the last quarter of 2024.

The poll is based on a panel sample of Hispanic adults, 18 years of age and older. The survey was administered using both landlines via IVR data collection and online data collection using Dynata. There were 542 respondents sampled between January 1 and March 31, 2025 and a margin of error of +/- 4.21 percentage points. Responses for the entire sample were weighted to reflect the national distribution of the Hispanic population by region, education, gender, age and income according to latest American Community Survey data. The polling results and full cross-tabulations can be viewed on the FAU BEPI website.

 

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